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Ieva Laicane - Your Course Creation Lab

Ready to make your course happen?

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If you’ve been thinking about creating your own

If you’ve been thinking about creating your own online course, THIS IS YOUR SIGN 🔥

I’ve decided to launch the Kickstart Your Course Creation Challenge as a self-paced challenge for only $7!

(YES, you read that right!) 😍

For $7 you can learn all you need to know about creating a profitable online course offer, from finding the best idea to creating effective learning content, from tools and platforms to use to getting it all launch ready!

There are TONS of courses about courses out there selling literally the same info for thousands of dollars...

But I feel like the knowledge on how to get started with your course creation should be as accessible as possible because course creation truly can open MANY doors for you. 🙌

After these 14 days, you'll have a clear action plan on how to move forward with your idea and, quite possibly, most of the work will already be done 🔥

Within the challenge, you'll be getting 14 days of video guidance along with daily prompts and worksheets that will help you to work through it all!

This challenge is the perfect fit for you if

💥 You’ve been thinking about creating a course but don’t know where to begin
💥 You’d like to get started with a clear guide and daily tasks
💥 You feel like you don't have enough of **insert anything here** to get started but you're ready to take the leap of faith and find out for yourself!

Kickstart Your Course Creation Challenge is FULL SELF-PACED and ideal for starters.

Check the highlight CHALLENGE or stories for more info! 🙌

I'll see you inside!
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#onlinecoursetips #onlinecoursecoach #onlinecoursecreator ##womeninwellness #goaldiggersociety #mindfulbusiness #mindfulthinking
#coachforwomen #ladieswholaunch #mompreneurlifestyle #sayyestosuccess #scaleyourbusiness #bossbabecommunity #setgoalsnotlimits #mompreneurs #womanceomindset #growyourbusinessnow #fempreneurship #girlbossinspo #bossbabesociete #bossbabemovement #intuitivelifecoach #girlpreneur

What’s the secret of profitable course launches?

What’s the secret of profitable course launches? 👀

How to make $50K? $100K?

Or even $10K? 🧐

WHAT’S THE KEY? 😭

I’ve been a part of various launches bringing in a range of numbers from $3K to $50K and well beyond.

What do they have in common?

No doubt, there are MANY crucial elements that play a big role in the success your course can reach. But here are some of the elements that, I believe, have filled their wallets.

🔥 1 - well-prepared audience

🔥 2 - limited-time offer

🔥 3 - high-end product

This is NOT the only way to make a bank though.

But these seem to be common & working characteristics of highly profitable offers!

What do you consider the most important part of a profitable launch?
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#collectivehub #womeninwellness #mindfulbabes #goaldiggersociety #mindfulbusiness #mindfulthinking #onlinecoursetips #onlinecoursecoach #onlinecoursecreator #digitalproducts #coachforwomen #ladieswholaunch #mompreneurlifestyle #smallbusinessowers #growyourbiz #heartcenteredbusiness #holisticlifecoach #smallbusinesssuccess

Creating a course is not always the best idea 🤷

Creating a course is not always the best idea 🤷‍♀️

While I believe that everyone could benefit from having a course in their offer suite, it won’t always be the best idea. At least, not right that moment.

You might not be ready for your course if...

👉 you’re unclear about your idea and have your mind running in several different directions, all at once;

👉 your concept is not proven or tried out (in 1:1 work, group setting or similar).

👉 you feel like other responsibilities are already making you run all over the place and you just don’t have the time or mental capacity to do it.

This doesn't mean that your course will never come to be though. It just might take some more time and prep to get there!

DO create a course if

😍 You’ve been thinking about it for a while and your audience keeps demanding the answers to Q’s you might solve in your course
😍 Your 1:1 work capacity is limited or you want to move away from 1:1 work altogether
😍 You’re ready to invest your time and energy into making it happen!

Join Your Course Creation Membership to plan, create & scale your course with a resource library and 1:1 support available to your at any time.
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#onlinecoursetips #onlinecoursecoach #onlinecoursecreator #digitalproducts #girlbossinspo #girlbossinspiration #soulpreneur #girlbossgang #solopreneur #creativebusinesses #womeninwellness #mindfulbabes #goaldiggersociety #mindfulbusiness #mindfulthinking #coachforwomen #ladieswholaunch #collectivehub

Things I wouldn’t do again with my courses again

Things I wouldn’t do again with my courses again 👇

7 years of course creation experience teaches one something…

Well, a few things actually.

👉 I’d never struggle to re-record videos 2-3 times to make it “pitch-perfect”.

Wait, did I say 2-3 times? It has been a good dose of 5+ for some…

I’ve had various reasons to re-record my material...

The point is, these minor updates have NEVER made any huge difference.

👉 I’d never spend too much time on various sales page variations.

The background in design has made me think that it has to be perfect to be sold.

But have you taken a look around? 👀

Some very popular creators have incredibly simple or sometimes just plain awful sales pages. And they still make sales. Yeah, turns out that’s possible.

Of course, you should give a decent dose of attention to your sales page design but don’t lose your head over it.

👉 I’d never try to sell to a cold audience

Okay, this might be an exaggeration. But I’d never prioritize or focus too much on selling to a cold audience.

A warm audience buys better. That’s a fact. 🤷‍♀️

People who see you, trust you, know what you’re providing are more likely to invest in you. There is no way around this.

People still might sell after the first time they randomly hop on my sales page but I’ll never waste my time focusing on that. And yes, I used to.

👉 I’d never skip having a long-term strategy

I used to believe that if only I can work faster and do more in a shorter time, I can achieve big things even without long-term strategy in place and LATER is the time when to make it happen…

What have been the main lessons you've learned in your course creation journey?
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#savvybusinessowners #womeninwellness #mindfulbabes #goaldiggersociety #mindfulbusiness #onlinecoursetips #onlinecoursecoach #onlinecoursecreator #digitalproducts #coachforwomen #ladieswholaunch #smallbusinessowers #growyourbiz #heartcenteredbusiness #holisticlifecoach #smallbusinesssuccess

Here's something I'd like to shout from the roofto

Here's something I'd like to shout from the rooftops 🙋‍♀️

👇👇👇

The details of your content don't matter as much as you think.

🤷‍♀️

And I'm not saying this to promote sh*tty course creation. There are some "norms" to follow like having decently lighted videos if you're showing up in them or having a clear sound.

But when it comes to nitty-gritty details - there isn't one perfect formula that will make or break your course!!

(READ THAT 👆 AGAIN)

If your slides are simple and not so well designed, you might be surprised but people won't really care, as long as you're providing value, giving useful info, solving their issues.

If your edits are a bit off or maybe you don't edit your videos so you might take a pause to take a sip of your tea, IT'S ACTUALLY OKAY.

And here's the fun fact 🙈

I'm not saying this to encourage you. I'm saying this as a part of ongoing research I've done, including work with my clients and purchases of some courses...

Honestly? Some of the highest-earning courses are NOT ALL THAT GREAT when it comes to the looks of it. 😬

Many have actually surprised me with their simplicity. And not in a modern minimalism kind of way, haha.

Here I was, always doing my best to have presenter's screen with my presentations to make it more entertaining. And a fellow course creator DON'T EVEN BOTTER. Hello? Don't we have some unwritten rules here?

But no, that's the point.

THERE ARE NO RULES.
NO SECRET PATH.

Your course can be VERY successful even if you've taken somewhat the simplest path of providing the information.

Stop overthinking!
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#smallbusinessowers #growyourbiz #heartcenteredbusiness #holisticlifecoach #sayyestosuccess #scaleyourbusiness #bossbabecommunity #shemeansbusiness #creativeladydirectory #womenwhocreate #girlsbuildingempires #9tothrive #femaleentrepreneur #herbusiness #hersuccess #girlsbuildingempires #shemeansbusiness #savvybusinessowner #beyourownboss #womanceomindset #womanwhohustle

I rarely do very **pick me, pick me** kind of post

I rarely do very **pick me, pick me** kind of posts but I knew it was time 🔥

Why you should join Your Course Creation Membership? 🤔

It's a monthly access to content that will help you to plan, create & scale your online course. From finding the best idea to making sales and everything in between! 😍

Here are just some of the reasons why joining it can be truly transformational:

💃 Years of course creation knowledge packed up for you. I've been through *close* to it all. Have seen the highs and lows. Tried and tested. Worked with various niches. Seen what works & what doesn't. Course creation is what I do for a living and I've already managed to make all the mistakes so you don't have to...

🔥 Start where you are & learn in your own pace. Within the membership you will find courses, masterclasses and guides that support each step along the way: planning, creation & scaling. It's all available to you at any point, choose what exactly you need help with and learn in your own pace.

🥰 Access to 1:1 feedback & Q&A's + group support. I'm the biggest cheerleader of my members! I LOVE seeing your progress and supporting you along the way, that's why I created this membership! Along with enrolling, you have direct access to me and to our private group where you can share your progress, ask any questions, etc. Plus now I'll also be starting monthly Q&A sessions!

👉 Various learning materials & monthly updates. PLUS you have a chance to choose what type of content you want to see next!

❤ Diverse members covering a variety of different niches, in different stages of their businesses. (Or just "likeminded tribe" will also do...)

Check the link in bio to learn more! ☀️
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#womeninwellness #mindfulbabes #goaldiggersociety #mindfulbusiness #mindfulthinking #heartcenteredbusiness #holisticlifecoach #smallbusinesssuccess #bossbabelife #ladypreneurs #workingmoms #9tothrive #femaleentrepreneur #herbusiness #bossbabemindset #bossbabesociete #bossbabemovement #intuitivelifecoach #girlpreneur

You've got to embrace your vibe. Even if it's a bi

You've got to embrace your vibe. Even if it's a bit lazy or slow 🤭

Today we're starting Your Course Launch Challenge 😍 (You can still join us - link in bio!)

I've been creating courses for years but this is so far one of my favorite offers out there. Mostly because I KNOW it can make a difference in someones launch processes.

There's SO MUCH stigma around launching. What we should do. And how we should do it.

But you have a FULL FREEDOM to create your launches in any way YOU want, in any way that works for you.

I'm a lazy launcher! I mostly create my launch materials as the day of posting them has arrived. Or mayyyyybe 2-3 days in advance. But the thought of pre-planning or preparing in advance is just a complete waste of my own time as I JUST CAN'T.

NOT. MY. VIBE. ❌️

And finding the right vibe, aligning with the right energy is a lot of what Your Course Launch Challenge is about! 🔥

This Challenge will not only open your eyes to why and how to prepare for a profitable launch but it might also make you realize why some of your other business endeavors might not have worked so far!
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#ladieswholaunch #coursecoach #humandesign #soulalignment #launchyouroffer #digitalproducts #passiveincome #womeninwellness #mindfulbabes #goaldiggersociety #mindfulbusiness #mindfulthinking

You must have seen it again and again... The pre

You must have seen it again and again...

The pressure to BUY NOW. The limited-time offers. Lower prices. Closing doors. Only 10 spots left!! 🙈

Let me start out by saying - I GET IT. And sometimes it works.

It’s not a crime to give good deals for your audience. I also promote my products with lower prices at first and some discounted offers along the way. 🤷‍♀️

But there’s a fine line between an ethical and reasonable sense of urgency vs the sense of urgency created just for the sake of your marketing.

It’s important to understand that you’re offering your product to people.

They have budgets to consider. Timeline when they’d want to start something or when they might have more free time.

WHY this fake scarcity of NOW NOW NOW? 😬

Do you really need to pressure your audience into making this purchase? 🤔 Can't a deal be good in any other light vs the price or offer pressure?

What can you do INSTEAD of this fake scarcity?

👉 Focus on promoting the benefits your offer will bring into their lives
👉 Attract your audience with the content, not the price
👉 Instead of rushing and NOW, NOW, NOW mentality, focus on being there for your audience WHEN THEY NEED YOU.

Use scarcity where relevant and if it truly makes sense. For example, if you're launching a new offer! But don't make fake scarcity a part of your regular marketing strategy.
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#fempowerment #sosheslays #leadwithhappy #bossbabemindset #womeninwellness #mindfulbabes #goaldiggersociety #mindfulbusiness #mindfulthinking #ethicalcoaching #onlinecoursetips #onlinecoursecoach #onlinecoursecreator #digitalproducts #coachforwomen #ladieswholaunch #holisticlifecoach #smallbusinesssuccess

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